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Podcasting: Serve Your Niche, Don't Chase Millions

If your show is for everyone, it’s for no one.

Everyone wants a “top 1% podcast.”

But what if that’s the wrong goal entirely?

In this clip, Alex Sanfilippo explains why chasing massive audiences can actually hurt your show—and why serving a small, specific audience is the real path to growth.

If you’ve ever compared your numbers to bigger podcasts… this one might hit a nerve.

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