Welcome back to the only podcast newsletter where growth is optional, monetization is suspicious, and “content ecosystem” is considered a cry for help.
Upcoming Guests in August
Matt Evans - A stand-up comedian about comedy, creativity, and storytelling
John Leschinski at Canada Podcast Awards about (surprise!) podcast awards
In Case You Missed It
Here’s some stuff we covered in July:
Small Win Of The Month
I landed a guest from a real podcast conference. You know, the kind that would never have me as a presenter. Should be fun. I’m looking forward to it.
Hit reply with your small win.
Ask Monetize This!
Q: How long should my podcast episodes be?
A: Long enough to say what you wanted to say. Short enough that you don't start repeating yourself because you saw a recommendation saying episodes should be 42 minutes.
Got a podcasting question, dilemma, or petty grievance? Send it in and I may answer it with varying levels of wisdom.
This Month’s Recommendation
My recommendation this month is the book is The War of Art by Steven Pressfield
Know a podcast, creator, tool, or weird little gem worth sharing? Send it my way.
Quote To Ignore This Month
You do not have an inspiration problem.
You have a strategy problem.
Maybe you do have a strategy problem. But maybe you really do have an inspiration problem.
Maybe you’re tired.
Maybe you’re bored.
But I can pretty much guarantee the the person diagnosing your strategy problem has a strategy they will sell you.
Seen an absurd guru quote, hustle cliché, or advice-post masterpiece? Forward it for possible public ridicule.
Until Next Month
Join In
Reply anytime with questions, wins, complaints, bad advice, or things podcasting people should be embarrassed to say out loud.








